INTRODUCTION
Restaurant Nuryana, is a famous among of all people in Gaya Street. This restaurant start operate seen last year 2010 and serve many types but mostly prefer caters in they restaurant for morning only.
The food that restaurant serves there are only one types, malay cuisine. The price that they charge to the customers is really reasonable with the dishes and their also giving a special dishes to customers and dishes their call Mee soup Asam Laksa. Its give satisfied to everybody who tried the dishes.
We can see all this food usually been made at home or sometimes we ate with our family when back home. But for those who want to eat outside try the food that we usually ate, we can go to this restaurant to try it. This restaurant been operate from 5am-5pm Monday-Friday.
Chapter 1 Nature of Business
1.1NATURE OF BUSINESS
The nature of Business for this restaurant is a food service and it provide only inside the premise.
1.2Details of the Restaurant
Business Hour
5am-5pm (Monday-Friday)
Restaurant Nuryana will take day off on Saturday and sunday
Chapter 2 Location
Location Address
Restaurant Nuryana,
Gaya street, 85000 Kota Kinabalu
Sabah,Malaysia.
Contact Number:
+60145667112
Chapter 3 Swot Analysis
strength
At the restaurant all the staff and also the owner really friendly and never make their customers feels uncomfortable. They always make customers feels enjoy and welcome when comes to that restaurant. This made the restaurant became famous among all the people in gaya street.
Weakness
The food was not to variety and it just only be known by malay people. This will make the tourist that come to gaya street will some of them will not come to that the restaurant.
Opportunity
The restaurant location is really suitable because a lots of the customers is the student and the workers having breakfast and lunch to that place.
Chapter 4 Pricing
4.1General Pricing
The pricing of this restaurant is the same as the regular restaurant it did not charge a lot. Its really not a fixed price but its only ala carte and the price between Rm5-10
Chapter 5 Marketing Plan
The marketing plan of the restaurant using the face to face when the customers try to come that restaurant.
Chapter 6 Product
Economy Rice
Fried noodles
Chicken wings
Fried fish
Fish with sweet and sour
Fried egg
By:
Hagemaru Masaru@Jumarvi Bin Mohammad Dewi
DCA 05/09
Asian Tourism International
